BCG is Hiring for Many Roles. Here is everything that you need to know about this post!
BCG job Overview
- Company – BCG
- Role – Marketing and Global Business
- Qualification – Bachelor’s Degree, Master’s Degree
- Location – Gurugram, Mumbai, Bangalore, New Delhi
JOB DESCRIPTION
Growth Architect- Marketing
The Growth Architect is responsible for injecting expert growth and marketing strategies into our project work. This person will act as a core member on a case team, often owning a key module and contributing directly to the project outcome. They continuously seek to evolve the industry standard for growth marketing best practices, rapidly inventing transformative new strategies to validate, launch, and scale customer growth programs.
Senior Knowledge Analyst- Global Business
As a Senior Knowledge Analyst (SKA) within BCG’s TMT Practice Area, you will collaborate and partner in a growing global team, providing industry expertise and insights. You will work together with case and proposal teams to provide knowledge assets, analysis and expert advisory. You’ll serve as a thought partner and content expert to case teams and topic/sector leaders, helping structure and solve complex issues.
Roles and Responsibilities:
Growth Architect- Marketing
- Be an authoritative marketing voice within a multi-disciplinary team to identify highest value use cases to unlock growth across Marketing, Customer Experience, and Sales touchpoints
- Define, execute, analyze, and optimize sophisticated technical marketing uses cases ranging from pilot to scale, mapping to real, observable quantitative and financial impact
- Collaborate with growth leadership and drive growth strategy documents, frameworks, and guidelines for internal and external use
Senior Knowledge Analyst- Global Business
- Establishing credibility with case teams by identifying and addressing critical knowledge for cases; taking positions/drawing conclusions on a range of external and internal issues; full case team integration can be possible up to 12-16 weeks in a year.
- Participating in client calls and workshops and eventually co-leading modules leveraging the proprietary data assets and deploying specific methodologies
- Supporting client proposals by compiling data and relevant information, providing research, topic input to the proposal team
- Working closely with the local BCG Global Business Services leadership to own and drive industry benchmarks and reports in your areas of expertise such as Shared Service, Centers of Excellence, Captives, Offshoring, Capability Centers etc.
Basic Qualifications:
Growth Architect- Marketing
- 2 – 4 years of professional experience in industry, consulting, or agency, with B2C or B2B Marketing experience required
- Expert knowledge of digital growth and marketing tools such as: Meta, Google, Amazon, TikTok, Trade Desk, SEMRush, SimilarWeb, Salesforce, Adobe, Braze, Hubspot, Segment/Twilio, Amplitude, Optimizely, etc.
- Knowledge of or experience with leveraging marketing measurement tactics such as: Marketing Mix Modeling (MMM), Return on Marketing Investment (ROMI), Matched-market or AB Testing, Web/App Analytics, Customer Acquisition Cost (CAC), Customer Lifetime Value (CLV/LTV), etc.
- Entrepreneurial spirit to help us shape our growth initiatives, methodology, and client work
Senior Knowledge Analyst- Global Business
- 2+ years of consulting experience in GBS / Shared Services sector strongly preferred
- In lieu of consulting experience, 4-6+ years of industry experience strongly preferred
- Master’s degree or equivalent – preferably in business admin. or business mgmt.
- Strong business acumen and problem-solving capabilities. Strong organization and prioritization skills, and ability to work under pressure in a fast-paced environment.
Apply link
For Growth Architect- Marketing – CLICK HERE
For Senior Knowledge Analyst- Global Business – CLICK HERE
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